The Sales and Marketing Manager≠
YEM reports on marketing effectiveness, source of enquiries, enquiry to site visit conversion rate, site visit to booking conversion rate, feedback and reasons for not booking.
All your enquiries in one secure online database.
Forward booking graphs and market changes.
Extra bookings through partnering and sponsoring.
Forward bookings this year vs last year.
Actual vs targets for enquiries and bookings.
Staff effectiveness - who is the star in the sales team?
Which enquiries arenít followed through?
What advertising brings the best types of functions?